In this post, I talk about how to know your audience, the physical parts of your offer, and how to present them to your audience…

Cozy up with the latest episodes
How to Write a Sales Page: The Structure You Need to Drive Connection and Conversions
In this post, we’ll talk about how to write a sales page and why a narrative structure is important in your copy, and how it can save you time and energy…
Offer Differentiator: What It Is, Why It’s Important, & How to Uncover Your Competitive Edge
In this post, we’re going to talk about competitive differentiator – how differentiating yourself, your business, and your offer helps you stand out…
What Copy Do You Actually Need for Your Launch? A Comprehensive Launch Copywriting Checklist
In this post, I’ll be talking about the launch copywriting checklist. This post is going to cover what copy you actually need for a launch…
How You Can Overcome Objections During a Launch & Feel Good Doing It
In this post, I’ll talk about overcoming objections in your copy. If you’re getting ready to write your launch or sales copy, you’ve come to the right place!
How To Achieve Higher Sales Conversions With Effective Launch Messaging
In this post, I’m talking about launch messaging. This will cover what types of things you should consider from an effective messaging perspective…
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